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digital marketing course

How to Create a Killer Content Marketing Strategy

Written by Blackdrop on 13 March 2018. Posted in Blog.  How to Create a Killer Content Marketing Strategy We all want to create content that engages our audiences and keeps them interested in what we do. It all starts with creating a content marketing strategy that’s going to
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Dave & Patrimonio – The Chatbot Innovators

By Nasreen Shaikh |  13 Apr 2018 You may have heard the saying “Conversation is the new interface”.  And no, in a world of technology, it doesn’t mean that we’re going to start talking to each other more on a human-to-human, face-to-face level. Rather, it means that we will be
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Social media trends to keep an eye on in 2018

6 Social Media Trends to Keep an Eye on in 2018

Written by Blackdrop on 03 April 2018. Posted in Blog Let’s face it, we’re all guilty of spending hours staring at our screens on social media. In fact, we spend an average of 2 hours and 15 minutes on social media each day – which accounts for one-third of our
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Meet our Digital Marketing Tutor – Kirstie Jenner

by Nasreen Shaikh |  7 Mar 2018 I’ve found that one of the greatest things about studying at NZIE is the exposure we’re given to experienced industry experts and the chance to apply the skills we’ve learnt into real work situations. And this is all thanks to our amazing tutors.
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#FeatureFriday: Nnyl (Wolf) Hubilla

by Nasreen Shaikh | 15 Dec 2017 Studying at NZIE has been such a blast, and one of the main highlights has been meeting some genuinely amazing people. I’ve made some life long friends from all over the world and between you and me – let’s just say, I’m covered if I ever
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NZIE taking our classes #beyondthewalls

by Nasreen Shaikh | 31 Nov 2017 One of the greatest things about being a student at NZIE is the amount of opportunities we get to take what we’ve learnt in class and apply it to real-life scenarios – essentially taking our classes #beyondthewalls of a classroom! This week
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Social media marketing 2

Getting Your Business Started In Social Media Marketing

by James Anderson | 3 Oct 2017 These days, social media is a daily staple for many or maybe even most of us. While most of us use it socially and for recreation, social media platforms are also buzzing with marketing activity. Social media is relatively diverse in nature, with
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Business class

Minding your business

 by James Anderson | 21 Sept 2017 Whether you are looking at managing your very own business, or are looking for a job in the business industry, the Business Management Program at NZIE has something for you. Learning business is so much more than being taught how an organisation
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inbound marketing

The four steps to effective Inbound Marketing

 by James Anderson | 31 Aug 2017 What is Inbound Marketing? Inbound Marketing, or Content Marketing as it is also known, contrasts with traditional marketing methods in that it is focused on earning an audience instead of interrupting them. This is done by creating content which
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fundamentals of SEO

7 fundamentals to help you succeed with SEO

 by James Anderson | 26 Aug 2017 What is SEO? SEO stands for Search Engine Optimisation. The practice of SEO is therefore to optimise one’s website to be as appealing as possible to search engines, like Google. This is very important because as everyone knows, the internet is
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