{"id":24788,"date":"2021-09-03T10:53:08","date_gmt":"2021-09-02T22:53:08","guid":{"rendered":"https:\/\/nzie.ac.nz\/?p=24788"},"modified":"2021-09-03T10:53:12","modified_gmt":"2021-09-02T22:53:12","slug":"why-nobody-reads-your-blog","status":"publish","type":"post","link":"https:\/\/www.nzie.ac.nz\/why-nobody-reads-your-blog\/","title":{"rendered":"The Top 5 Reasons Why Nobody Reads Your Blog"},"content":{"rendered":"\t\t
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It’s no secret that content marketing is key to a successful blog. In fact, Content marketing\u202f<\/span>costs 62% less than traditional <\/span><\/a>marketing\u202f<\/span>and generates about three times as many leads. Without content, you can\u2019t <\/span>expand your brand’s visibility. For instance, you\u2019ll be nearly unsearchable on search engines like Google.<\/span> \u00a0<\/span><\/p>

On the other hand, what if your blog writing isn’t generating any interest? What are some possible reasons why you’re not receiving the views you had hoped for? In today’s post, we’ll take a look at five possible reasons why nobody is reading your blog and how you can address them!<\/span>\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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1. You Only Write About Yourself<\/span>\u00a0<\/span><\/h3>

When you first start blogging, it’s easy to use it as an online journal<\/span>. <\/span>Or a place to store random thoughts you have throughout your day. You might believe it\u2019ll make readers feel like they know you better, but in reality, it turns your readers away. For the most part, people are <\/span>focused on their own interests <\/span>and information you can provide through your blog posts.<\/span>\u00a0<\/span><\/p>

While it helps to showcase your personality and differentiate your blogging efforts<\/span>,<\/span> it’s not the only way to generate engagement.<\/span>\u00a0<\/span>\u00a0<\/span><\/p>

The best way to boost popularity is to focus on your readers needs by providing value in what you write.<\/span>\u00a0<\/span><\/p>

Before publishing any post on your blog, ask yourself what the purpose for this piece of content is. Moreover, what type of value will<\/span> the reader gain from browsing your article<\/span>. <\/span>Most importantly, what kind of reader are your trying to appeal to? As in who is your target audience or buyer persona? If you can\u2019t answer these questions, you’ll want to re-write your article, with the above in mind before publishing it<\/span>.<\/span>\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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2. Your Content Simply Isn’t Good Enough<\/span>\u00a0<\/span><\/h3>

If your articles already are focused on your readers, then perhaps it\u2019s time to consider the quality of your content. It’s essential to put time and effort into your blog so that it’s<\/span> unique<\/span>. <\/span>Furthermore, ensuring that it doesn’t repeat the same information of what else is already available<\/span> on the internet. For instance, if you’re writing on a well-known topic, add your own spin<\/span>, <\/span>context and opinion.<\/span> Or provide the ultimate downloadable resource to ensure it’s a high-quality post.<\/span>\u00a0<\/span><\/p>

Remember, you want people to read your posts so they can get the <\/span>most value<\/span><\/b> out of them! If your content is just not good enough<\/span>. <\/span>Either in terms of grammar or topic relevance<\/span>. <\/span>Then readers will be turned off from reading any further. This means fewer people will read what you have to say and provides less opportunity for future interactions with you<\/span>.<\/span>\u00a0<\/span>\u00a0<\/span><\/p>

To make sure that quality content is being produced, you’ll want to consider the following tips:<\/span><\/b>\u00a0<\/span><\/h4>