{"id":33522,"date":"2023-04-03T16:52:45","date_gmt":"2023-04-03T04:52:45","guid":{"rendered":"https:\/\/nzie.ac.nz\/?p=33522"},"modified":"2023-04-12T16:16:05","modified_gmt":"2023-04-12T04:16:05","slug":"success-story-seo-course-caroline","status":"publish","type":"post","link":"https:\/\/www.nzie.ac.nz\/success-story-seo-course-caroline\/","title":{"rendered":"SEO Course Saved Caroline\u2019s Workplace $40k!\u00a0"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"33522\" class=\"elementor elementor-33522\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-42be342 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"42be342\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-74dbffb\" data-id=\"74dbffb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-90f11b9 elementor-widget elementor-widget-text-editor\" data-id=\"90f11b9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Caroline, the marketing coordinator at<\/span> <a href=\"https:\/\/www.kiwicarloans.co.nz\/\"><span data-contrast=\"none\">Kiwi Car Loans<\/span><\/a><span data-contrast=\"none\">, <\/span><span data-contrast=\"auto\">recently completed NZIE\u2019s<\/span> <a href=\"https:\/\/www.nzie.ac.nz\/short_course\/seo-course\/\"><span data-contrast=\"none\">SEO Strategy course<\/span><\/a><span data-contrast=\"none\">, <\/span><span data-contrast=\"auto\">which was paid for by her boss. In this blog post, we\u2019ll explore Caroline\u2019s experience studying SEO at NZIE. Plus, how she\u2019s been able to use her new skills to benefit her company and her plans for upskilling further.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><h3>The Best Part of Taking the SEO Course\u00a0<\/h3><p><span data-contrast=\"auto\">Caroline\u2019s company was outsourcing their SEO; paying over $40,000 per year to have their website optimized. When Caroline stumbled upon NZIE\u2019s SEO course, she approached her boss and asked him to sponsor her to take the course. As a result, Kiwi Car Loans can complete their SEO in-house, thanks to Caroline\u2019s new knowledge! <\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><h3>Caroline\u2019s Role and Company\u00a0<\/h3><p><span data-contrast=\"auto\">Caroline\u2019s role as marketing coordinator involves managing her company\u2019s social media accounts, like Facebook and Instagram, and doing some design work. Kiwi Car Loans is a car finance broker that helps clients apply for car finance and broker cars. With the new skills she\u2019s gained from the SEO course, she\u2019s now able to manage the company\u2019s website and optimize it for search engines.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c1d182 elementor-widget elementor-widget-image\" data-id=\"6c1d182\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.nzie.ac.nz\/wp-content\/uploads\/2023\/04\/catherine-studies-seo-course-1024x683.jpg\" class=\"attachment-large size-large wp-image-33528\" alt=\"catherine studies seo course\" srcset=\"https:\/\/www.nzie.ac.nz\/wp-content\/uploads\/2023\/04\/catherine-studies-seo-course-1024x683.jpg 1024w, https:\/\/www.nzie.ac.nz\/wp-content\/uploads\/2023\/04\/catherine-studies-seo-course-300x200.jpg 300w, https:\/\/www.nzie.ac.nz\/wp-content\/uploads\/2023\/04\/catherine-studies-seo-course-768x512.jpg 768w, https:\/\/www.nzie.ac.nz\/wp-content\/uploads\/2023\/04\/catherine-studies-seo-course-1536x1024.jpg 1536w, https:\/\/www.nzie.ac.nz\/wp-content\/uploads\/2023\/04\/catherine-studies-seo-course-2048x1365.jpg 2048w, https:\/\/www.nzie.ac.nz\/wp-content\/uploads\/2023\/04\/catherine-studies-seo-course-600x400.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e2da6a elementor-widget elementor-widget-text-editor\" data-id=\"2e2da6a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Caroline\u2019s Experience Studying SEO\u00a0<\/h3><p><span data-contrast=\"auto\">Previously, Caroline completed her Master\u2019s degree in Business Management with a major in Marketing at Massey University. However, she only learned about SEO from studying with NZIE.\u00a0<\/span><\/p><h5 style=\"text-align: center\"><span data-contrast=\"auto\">\u201cWhen I studied the Master&#8217;s degree, we did a lot of research into marketing and competitors. We didn\u2019t learn about search engine marketing or optimization. I&#8217;m so happy that learnt SEO with NZIE! The course was perfect.\u201d<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h5><p><span data-contrast=\"auto\">The SEO course exceeded her expectations. In the beginning, she was nervous and unsure if 7 weeks was enough time to learn SEO, as she previously knew \u201cnothing\u201d.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><h5 style=\"text-align: center\"><span data-contrast=\"auto\">\u201cBefore I started, I felt stressed; Will\u00a0I learn something from them? Will I finish my assignments on time? <\/span><\/h5><h5 style=\"text-align: center\"><span data-contrast=\"auto\">Thankfully, I found the structure was great. In addition to that, the professor [Bruno Hebling] is so nice; if I had any questions I could write an email, and he would reply quickly.&#8221; <\/span><\/h5><p style=\"text-align: left\"><span data-contrast=\"auto\">In addition to support and a great structure, Caroline also appreciated the many resources she was supplied with. &#8220;I could do further research in my own time, as well as a lot of reading.\u201d<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><h3>Adding Value to Her Company\u00a0<\/h3><p><span data-contrast=\"auto\">Caroline\u2019s experience studying SEO with NZIE has allowed her to add valuable skills to her repertoire and use them to benefit her company. She sees this as a crucial skill to have as an immigrant to New Zealand; by showing initiative to her boss to help cut costs and upskill, she knows she will be a valuable member of the company.\u00a0With her willingness to upskill further, she\u2019s positioning herself to take on more responsibilities and advance her career in marketing.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Caroline, the marketing coordinator at Kiwi Car Loans, recently completed NZIE\u2019s SEO Strategy course, which was paid for by her boss. In this blog post, we\u2019ll explore Caroline\u2019s experience studying SEO at NZIE. Plus, how she\u2019s been able to use her new skills to benefit her company and her plans for upskilling further.&nbsp; The Best [&hellip;]<\/p>\n","protected":false},"author":41,"featured_media":33551,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[411,181],"tags":[377,80],"class_list":["post-33522","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing-course","category-student-stories","tag-career-changer","tag-digital-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>NZIE\u00ae - SEO Course Saved Caroline\u2019s Workplace $40k!<\/title>\n<meta name=\"description\" content=\"NZIE&#039;s SEO course helped Caroline save her company over 40k per year by taking this SEO in-house. 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