{"id":34756,"date":"2023-07-28T14:08:29","date_gmt":"2023-07-28T02:08:29","guid":{"rendered":"https:\/\/nzie.ac.nz\/?p=34756"},"modified":"2023-07-28T14:08:30","modified_gmt":"2023-07-28T02:08:30","slug":"9-fun-facts-about-threads","status":"publish","type":"post","link":"https:\/\/www.nzie.ac.nz\/9-fun-facts-about-threads\/","title":{"rendered":"9 fun facts about Threads"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\t\tBy Kristine Aitchison\t\t\t\t\t\t<\/h6>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
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Author & Content Specialist<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Threads is a Twitter (\u201cahem\u201d I mean X.com) clone app, developed by Meta\u2019s Instagram team, that can be used for sharing text updates. You log in using Instagram; create text posts that are up to 500 characters in length, and can include links, photos, and video. Just like on Instagram, you\u2019ll be able to follow and connect with friends and creators who share your interests. Meta says, with Threads, it wants to \u201ctake what Instagram does best and expand that into text.\u201d<\/p>

If you haven\u2019t heard of Threads yet you have \u201csew\u201d been out of the loop! Check out these nine delightful facts about this new social media platform.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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#1. Threads wants you to be happy.<\/h3>

According to a study<\/a> early last year Twitter topped the list of \u2018most toxic apps\u2019, with users saying it had the most trolls, and people were afraid to post about certain topics for fear of negative feedback. Meta CEO Mark Zuckerberg recently posted<\/a>, \u201cThe vision for Threads is to create an open and friendly public space for conversation. We hope to take what Instagram does best and create a new experience around text, ideas, and discussing what’s on your mind.\u201d<\/p>

However, Twitter now X owner, Elon Musk<\/a> shared his opinion on this, tweeting \u201cIt is infinitely preferable to be attacked by strangers on Twitter than indulge in the false happiness of hide-the-pain Instagram.\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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#2. 1, 2, 3, 4, I declare a Twitter war.<\/h3>

Musk has reportedly threatened to sue Meta<\/a> already and suggested that he and Zuckerberg should have a literal dick-measuring contest<\/a> in a tweet he posted in early July, to which he added a ruler emoji. In another tweet, he also wrote \u201cZuck is a cuck\u201d which is a derivative term describing a weak man, or one whose wife is unfaithful. \u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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#3. It had 30 million sign-ups in the first 24 hours.<\/h3>

Within four hours of launching, Zuckerberg posted<\/a> that 5 million people had registered for the platform, and within five days 100 million people<\/a> had signed up for the app. In response to a question of whether Threads could become bigger than Twitter, Zuckerberg wrote, \u201cIt’ll take some time, but I think there should be a public conversations app with 1 billion+ people on it. Twitter has had the opportunity to do this but hasn’t nailed it. Hopefully, we will.\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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#4. If you delete Threads, you delete Instagram.<\/h3>

Because Threads is powered by Instagram, if you want to delete your Threads profile, you have to delete your Instagram account. However, you can deactivate it. The Instagram Help Center has said they\u2019re looking at ways to allow users to delete their Threads profile separately.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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#5. You can\u2019t use #hashtags.<\/h3>

At present, you can\u2019t use #hashtags on Threads, as the platform doesn\u2019t allow users to search for specific content. Currently, the only way to discover new content on the platform is what the Meta algorithm serves up. It\u2019s unclear whether this will change, however, Zuckerberg did post a thumbs-up emoji in response to a question from YouTuber Marques Brownlee asking if the \u201cbig bosses on here are actively listening<\/a>\u201d \u2013 suggesting he\u2019s open to feedback.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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#6. You can\u2019t slide in someone\u2019s DMs.<\/h3>

Currently, the app doesn\u2019t include any direct messaging features.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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#7. They haven\u2019t turned on promotion yet.<\/h3>

Meta hasn\u2019t turned on the promotion tools yet<\/a>, but they did release some tips on how to maximise your Threads engagement<\/a>. This included things like announcing you\u2019re using Threads, starting a conversation, and using puns \u00ad\u2013 reportedly because puns and comedy are performing well on the app.<\/p>

Wendy\u2019s image example <\/a>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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#8. It\u2019s not currently available in the EU.<\/h3>

Threads is not yet available in the European Union, because of regulatory concerns. Instagram CEO, Adam Mosseri told The Verge<\/a> the Threads launch didn\u2019t include the EU because of \u201ccomplexities with complying with some laws coming into effect next year.\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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#9. Meta is still trying to sort out the algorithm.<\/h3>

At the moment, the Threads feed is populated by random users\u2019 accounts, rather than by people you choose to follow. Threads is planning on adding an alternative home feed<\/a> to allow users to see posts from accounts they follow, rather than content chosen by the Threads\u2019 algorithm.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Should your brand be on Threads yet? It\u2019s still early days, but some major brands have already adopted the platform to build a strong follower base. Like any social media platform, brands will want to be where their users are. So, if your audience is on Threads, you\u2019ll want to be there too.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Written by Kristine Aitchison:<\/b>\u00a0Guest Writer & Content Specialist\u00a0\u00a0<\/em><\/p>

Kristine is an experienced content writer, specialising in marketing and communications. Showcase your expertise with regular blog content. Visit morethanmerewords.nz.<\/a>\u00a0\u00a0<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Threads is a Twitter (\u201cahem\u201d I mean X.com) clone app, developed by Meta\u2019s Instagram team, that can be used for sharing text updates. You log in using Instagram; create text posts that are up to 500 characters in length, and can include links, photos, and video. Just like on Instagram, you\u2019ll be able to follow […]<\/p>\n","protected":false},"author":35,"featured_media":34764,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[184],"tags":[],"class_list":["post-34756","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing-blog"],"acf":[],"yoast_head":"\nNZIE\u00ae - 9 fun facts about Threads<\/title>\n<meta name=\"description\" content=\"If you haven\u2019t heard of Threads yet you have \u201csew\u201d been out of the loop! 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