{"id":37102,"date":"2024-12-18T09:47:39","date_gmt":"2024-12-17T20:47:39","guid":{"rendered":"https:\/\/www.nzie.ac.nz\/?p=37102"},"modified":"2024-12-18T10:01:08","modified_gmt":"2024-12-17T21:01:08","slug":"a-killer-combo-graphic-design-and-digital-marketing","status":"publish","type":"post","link":"https:\/\/www.nzie.ac.nz\/a-killer-combo-graphic-design-and-digital-marketing\/","title":{"rendered":"A Killer Combo: Graphic Design & Digital Marketing"},"content":{"rendered":"\t\t
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Adriana’s journey from graphic designer to business owner highlights the incredible value of boutique, targeted education in NZ’s Digital Marketing industry. By studying NZIE’s <\/span>Digital Marketing Diploma,<\/span><\/a>\u00a0she successfully combined her creative skills with digital marketing expertise and hands-on experience with industry tools, gaining the confidence and professional knowledge needed to launch her own agency. Her success story showcases the diploma\u2019s real-world relevance and impact. Read on to find out how.<\/span>\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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From Design to Digital <\/h3>\n

Adriana began her career as a graphic designer in a print shop but soon realised that the industry was changing, and she risked being left behind if she didn\u2019t update her skills. Additionally, she was looking to shift career paths and wanted a broader scope of choices within the industry. <\/p>\n

“I really wanted to update my skills but also learn more about digital marketing… about how to sell online, build websites, and I also wanted to help businesses and entrepreneurs achieve their dreams online.\u201d <\/strong><\/em><\/p>\n

After a brief online search, she quickly enrolled in NZIE’s Diploma in Digital Marketing<\/a>, hopeful it would provide her with everything she needed to take the leap into a new career. <\/p>\n

\u201cI found the diploma online and realised that it covered a lot of things that I wanted to learn.\u201d <\/strong><\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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No Going Back\u00a0<\/h3>

The talented graphic designer made the life-changing decision to leave her full-time job and focus entirely on her studies. The diploma offers one year of full-time or two years of part-time study, but Adriana was keen to get her new career going and had no time to waste, so she opted for the full-year option.\u00a0<\/p>

\u201cYou need to take it seriously if you want to dedicate your time to this course and a digital marketing career. I quit my job so I could focus for the whole year.\u201d\u00a0<\/strong><\/em><\/p>

Adriana\u2019s commitment paid off. The diploma gave her what she had hoped for and more \u2014 a deeper understanding of essential industry knowledge, from SEO and e-commerce to social media, website strategy, content creation, email marketing, AI technologies, and much more. She also gained valuable hands-on experience applying these tools effectively in real-world scenarios.\u00a0<\/p>

“I found it very relevant to today\u2019s [industry]. You learn everything about SEO, websites, e-commerce, and social media marketing [and more]. It\u2019s super relevant.\u201d\u00a0<\/strong><\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Tailored Teaching to NZ Digital Marketing<\/h3>

What stood out to Adriana was the course’s tailored focus on the NZ digital marketing industry.\u00a0<\/p>

\u201cThey really provided a lot of advice in terms of the industry and the New Zealand landscape. You can find a lot of information about digital marketing online, but it\u2019s often about the USA or other countries. The tutors really know about the New Zealand industry.\u201d\u00a0<\/strong><\/em><\/p>

Building a Business\u00a0<\/h3>

As with many students before her (you can check out their stories on our\u00a0Student Success\u00a0<\/a>page!), Adriana gained valuable insights and support from her expert tutors.\u00a0<\/p>

\u201cI feel like I learnt a lot in this diploma, from professionals in the industry. I received a lot of advice from the tutors in terms of how to start my own business and how I can strategise according to my own personality.\u201d\u00a0<\/strong><\/em><\/p>

She thrived under their guidance and utilised their advice to successfully start her own business, which she now runs with her partner.\u00a0<\/p>

\u201cWe wanted to start this adventure together. It\u2019s totally different to working in a company or agency, but I know I can do it because of what I\u2019ve learnt at NZIE. I\u2019m ready to help small businesses and entrepreneurs launch their businesses online and improve their online presence.\u201d\u00a0<\/strong><\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Are you looking to change careers? Worried you don\u2019t have enough existing knowledge on NZ digital marketing? Don\u2019t be! Our Diploma in Digital Marketing\u00a0<\/a>shapes students (many novices) into well-rounded digital marketing professionals. All you need is the right training and tools to make it happen \u2014 and that\u2019s where we come in.\u00a0<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Adriana’s journey from graphic designer to business owner highlights the incredible value of boutique, targeted education in NZ’s Digital Marketing industry. By studying NZIE’s Digital Marketing Diploma,\u00a0she successfully combined her creative skills with digital marketing expertise and hands-on experience with industry tools, gaining the confidence and professional knowledge needed to launch her own agency. Her […]<\/p>\n","protected":false},"author":379,"featured_media":37109,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[411,181],"tags":[377,80],"class_list":["post-37102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing-course","category-student-stories","tag-career-changer","tag-digital-marketing"],"acf":[],"yoast_head":"\nNZIE\u00ae - 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