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5 skills you’ll need to build a successful career in marketing

by Nasreen Shaikh | 6 Dec 2017 With the growth of Marketing in New Zealand, comes a peak in the search for qualified people in the industry. Sure, they say we all need a qualification to build a career in marketing, but we also need much more than that.  You can have a piece of
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NZIE taking our classes #beyondthewalls

by Nasreen Shaikh | 31 Nov 2017 One of the greatest things about being a student at NZIE is the amount of opportunities we get to take what we’ve learnt in class and apply it to real-life scenarios – essentially taking our classes #beyondthewalls of a classroom! This week
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6 steps on how to start your online business

by Nasreen Shaikh | 20 Nov 2017 Have you ever thought of starting an online business but just weren’t quite sure where to start? I know I have, and I’m sure you have too, otherwise you probably wouldn’t be reading an article on how start one right now… Its a daunting thought not
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8 reasons why you should start an online business

by Nasreen Shaikh | 16 Nov 2017 With majority of people making their purchases online, its not hard to see why starting an online business would be a great venture. In my case, I make about 80% of my purchases online rather than from a physical store. Mainly because its
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Social media marketing 2

Getting Your Business Started In Social Media Marketing

by James Anderson | 3 Oct 2017 These days, social media is a daily staple for many or maybe even most of us. While most of us use it socially and for recreation, social media platforms are also buzzing with marketing activity. Social media is relatively diverse in nature, with
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Business class

Minding your business

 by James Anderson | 21 Sept 2017 Whether you are looking at managing your very own business, or are looking for a job in the business industry, the Business Management Program at NZIE has something for you. Learning business is so much more than being taught how an organization
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inbound marketing

The four steps to effective Inbound Marketing

 by James Anderson | 31 Aug 2017 What is Inbound Marketing? Inbound Marketing, or Content Marketing as it is also known, contrasts with traditional marketing methods in that it is focused on earning an audience instead of interrupting them. This is done by creating content which
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fundamentals of SEO

7 fundamentals to help you succeed with SEO

 by James Anderson | 26 Aug 2017 What is SEO? SEO stands for Search Engine Optimisation. The practice of SEO is therefore to optimise one’s website to be as appealing as possible to search engines, like Google. This is very important because as everyone knows, the internet is
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Digital Marketing student testimonial

Why did I study Digital Marketing?

 by James Anderson | 20 Aug 2017 When I finished my Bachelor of Arts in English and Politics several years ago, I had to ask myself a fairly serious questions: What next? I quickly worked out that my abilities lay in the communications and marketing industries, but the more I
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Learning Digital Marketing

Why Teach and Learn Digital Marketing

by Ronny Hossain | 20 June 2017 Digital marketing makes a vast difference as to how far industries and businesses are able to grow. It plays a significant role when it comes to brand establishment and influence of businesses across all industries. Digital marketing is essential
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