Lasma is a well-rounded marketer with over 7 years of experience leading successful digital campaigns for enterprises across New Zealand, Australia, Indonesia, and Europe. Currently, Lasma works as a senior technical account manager at Pure SEO — New Zealand’s most awarded and leading Search agency, and the only agency to receive Google All-Star status in New Zealand. Lasma has joined NZIE to lead our SEO and SEM course for eager marketers who want a deep dive into Search Engine Optimisation and Marketing, and the future of the digital space. She specialises in taking complex digital challenges and distilling them into holistic strategies that improve ROI and digital presence in Search, for both local and international businesses.